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Marketing Analyst

W. Atlee Burpee & Co. is the leading retail/mail order distributor of seed and gardening supplies to the American home gardener.  We have an immediate opening for a Marketing Analyst. This position will analyze retail sales programs and makes product, assortment and display layout recommendations in order to maximize sales and profitability.  Creates assortments, develops and communicates product & assortment forecasts and is responsible for in-store replenishment utilizing the company’s vendor managed inventory system for assigned accounts.
  
Key Responsibilities:
• Analyzes the profitability of products and sales programs and makes product, assortment and display layout recommendations accordingly.  Creates assortments and plan-o-grams.
• Develops and communicates product and assortment forecasts and ensures that account information/expectations (orders, shipping dates, special requirements, etc) are communicated to appropriate personnel in a timely and complete manner.
• Prepares sales, merchandising & marketing expense budgets as directed.  Provides re-forecasts as required.
• Responsible for in-season replenishment of assigned VMI accounts. Analyzes in-season product inventories and recommends in-season replenishment parameters; ensures adequate replenishment of assigned accounts to maximize sell-thru while minimizing end of season inventory balances.
• Provides information to customers and sales management to ensure all assigned product displays are properly serviced (set-up/in-season visits/End of Season removal of the display).
• Prepares and communicates customer delivery requirements to operations team for timely freight planning and execution.
• Provides all account sku information to Burpee’s administration department; ensures accurate customer set up and maintenance of all new and existing skus.  
• All other duties as assigned.

Qualifications:
• Bachelors Degree in Accounting/Finance
• 3+ years experience consumer product industry
• Must be a extremely numbers oriented.
• Be detail oriented, organized, and able to maintain a high level of confidentiality in all matters related to the position.
• Have professional demeanor and excellent communication skills.
• Comfortable with fast paced changing environment.

If you meet the requirements and qualifications, please email your cover letter with salary requirements, and resume to hr@burpee.com - Subject line “Marketing Analyst – Job Code 2014-2” or log onto our website at www.burpee.com and click on “employment link”.  COVER LETTERS/RESUMES WITHOUT REQUESTED INFORMATION WILL BE CONSIDERED LAST.   NO PHONE CALLS PLEASE.  Un-qualified candidates need not apply.  Equal Opportunity Employer.

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