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Privacy and Security

Privacy Policy General
The Burpee web site is provided as a service to our customers and to home gardeners across the United States. We do not attempt to capture or solicit any personal information as part of your visit to this site.


What personally identifiable information is collected and how is it used?
When you order products or register on the site, we need you to provide your name, email address, mailing address, day phone number and credit card information (when ordering products only), as well as create a user name and password. This allows us to keep a user profile so that we may customize preferences for each specific user, as well as provide a faster method for user to submit information to Burpee and receive back either the information or products desired.


What navigational information is collected and how is it used?
Burpee.com logs the user's Internet Protocol Address (IP). An IP address is a number that is automatically assigned to your PC every time you browse the Internet. Information from IP addresses is used for system administration, to examine overall traffic trends, troubleshooting, etc. This information is used only in the aggregate form.


Cookies, what are they and how are they used?

To improve your online shopping experience, W. Atlee Burpee & Co. partners with third party vendors to evaluate how Burpee.com is used and to make improvements based on those evaluations. Most website's, including Burpee.com, use "cookies" for a variety of purposes to improve your experience with their website's. Cookies are pieces of information that a website transfers to the hard drive on your computer for record–keeping purposes. The "cookie" itself does not tell us who you are, your e-mail address or anything else personal. For example, we use cookies to understand which web pages are visited, how often they are visited, and to provide you with a more customized user experience on Burpee.com. We also use cookies and third party vendors including Google to display ads based on your visits to Burpee.com.


Most browsers are initially set up to accept these cookies. You may decide to reset your browser to refuse all cookies or to notify you when a cookie is being sent. However, if you decide to refuse all cookies please be aware that some Website features and Burpee services may be unavailable or may not function properly.


To opt out of Burpee advertising–related cookies, please follow the links below:


Omniture:
General cookie tracking opt-out

More Information

Google:
Google Analytics opt-out browser ad-on

More Information

Doubleclick: Privacy Information


How can users modify their personal information?
To modify your personal information, just go to "My Account" and the information is accessible.

 

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